äºæ¥äŒç€Ÿã§WEBããŒã±ã¿ãŒãããŠããäŒè€ãšç³ããŸãïŒ WEBåºåéçšæŽ8幎ç®ã§åºåéçšã®ãšãã¹ããŒãã§ããªã¹ãã£ã³ã°åºåããã£ã¹ãã¬ã€åºåãåç»åºåããã€ãããã¯åºåããªãã§ãéçšã§ããŸãã äºæ¥äŒç€Ÿã§äºæ¥é²æèŠãªããWEBé客æå€§åãå©çæå€§åã«åªããŠããã®ã§ãäºæ¥èŠç¹ã§å€æããåºåéçšãåŸæã§ãã æ¬æ¥ãECäºæ¥äŒç€Ÿã®ãããWEBåºåéãããªãŒã¬ããã¯ãCRMãååéžå®ããã©ã€ã·ã³ã°ãªã©å¹ åºãé åã§å¯Ÿå¿å¯èœã§ãã 誰ã«ã§ãããããããäžå¯§ã«å¯Ÿå¿ããŸãã®ã§ããæ°è»œã«ãé£çµ¡ãã ããïŒ
WEBåºåéçšã«ãå°ãã®æ¹ïŒ
åºåéçšæŽ8幎ç®ã§çŸåœ¹WEBããŒã±ã¿ãŒã®ç§ãéçšã«é¢ããã³ã³ãµã«ãã¢ããã€ã¹ã解決çã®æç€ºãªã©ãããŸãïŒ
åœãã±ããã§ã¯WEBåºåå šè¬ã®çžè«ãæäŸããŠããŸãã
â çµéšã»å®çžŸã»ã¹ãã«
ã»çŸåœ¹WEBããŒã±ã¿ãŒ/äºæ¥äŒç€Ÿå€å
ã»WEBåºåéçšæŽ8幎
ã»éçšé¡æéæé«1.7åå/幎é25åå
ã»æšå¹Žå¯Ÿæ¯å£²äžïŒ350%å¢å å®çžŸ
ã»ãã£ã¹ãã¬ã€åºåãåç»åºåé åãåŸæ
ã»å
倧æåºå代çåºåºèº«
ã»éå»äººææ¥çãITã倧æãã£ãªã¢ã飲é£ãæ
è¡ãäžåç£ãªã©éçšçµéšãã
ã»WEBæ
åœè
ãã©ãŒã©ã 2019å¹Žç§ ç»å£çµéšãã
ã»ã»ãããŒç»å£çµéšè€æ°
â æäŸã§ããããš
ã»WEBåºåéçšã®å
šè¬çãªã³ã³ãµã«
ã»WEBåºåéçšã®ã¢ããã€ã¹ãçžè«
ã»åºååªäœéžå®æ¹æ³
ã»åºååªäœå¥ã®ã¿ãŒã²ãã£ã³ã°éžå®ææ³
ã»åºåãã©ãŒãããã®çš®é¡ã掻çšäºäŸ
ã»ãããŒ/åç»/ãã€ãããã¯ãªã©ã®æ¹åæ¹æ³
ã»åºåéçšã®PDCAã®åãæ¹
ã»ããããããã¢ãã¿ãªã³ã°ã¬ããŒãäœææ¹æ³
etc
â 察象åºååªäœ
ã»Google(ãµãŒã/GDN)
ã»Yahoo!(ãµãŒã/YDN)
ã»Facebook/Instagram
ã»Criteo
ã»Logicad/CPX
ã»Twitter
ã»LAP
ã»RTB HOUSE
ã»UNIVERSE Ads
ã»Docomo Ads
etc
â ãããªäººã«ãããã
ã»WEBåºåéçšãåããŠ
ã»WEBåºåéçšãå§ããã°ãã
ã»ææãåºããã«æ©ãã§ã
ã»äžæ©èžã¿èŸŒãã æ¡å€§ãããã
ã»åºå以å€ãèžãŸããæŠç¥ç«æ¡ããã
etc
â åœæ¥ã®æµããšã¹ã±ãžã¥ãŒã«
1. ç°¡åãªèªå·±ç޹ä»
2. çžè«å
容ããã¢ãªã³ã°
3. åå¥ã®è³ªåã«åç
4. ãŸãšã
â 調æŽå¯èœãªææ¥ã»æé垯
ã»å¹³æ¥10æ-18æé
ã»åææ¥/æ¥ææ¥ã¯åå¿ãé
ããªãå Žåãã
â 賌å
¥ã«ããã£ãŠã®ãé¡ã
ã»è³Œå
¥åã«äžåºŠDMã«ãŠãçžè«ããã ãããšããå§ãããŸã
ã»åœæ¥ã®ãç³ã蟌ã¿ã¯ã察å¿åºæ¥ãããŸãã
ã»3æ¥ãã1é±éååŸã®äœè£ãæã£ãæ¥æã§ãç³ã蟌ã¿ãã ããã
ã»è³Œå
¥ç³èŸŒæã«ç¬¬äžåžæãŸã§æ¥æããç¥ãããã ããã
â ãããã質å
Q. ãªã³ã©ã€ã³ã§ã®ããåãã¯å¯èœã§ããïŒ
A. å¯èœã§ããåºæ¬ç§ããGoogle Meetã®URLãæç€ºããŸãããZoomãªã©åžæãããã°ãé£çµ¡ãã ããã
Q. å»¶é·ããå Žåã¯ã©ããªããŸããïŒ
A. å»¶é·æéåãå¥éã賌å
¥ãã ããã